Attendance boosts revenue, trades

Attendance boosts revenue, trades

SEATTLE -- The Rangers' increased attendance and revenue helped play a role in the club's ability to make as many trades as they did during July.

The Rangers, after 57 home games, have drawn 1,624,804 fans to the Ballpark in Arlington, an increase in 41,900 fans over the same point last season.

"I think the fans' response to the team has had an impact both in the environment our team is playing in [and] also creating additional revenues for us to improve the club," general manager Jon Daniels said. "It has been a pretty direct relationship."

The Rangers added about $10 million in salary by acquiring catcher Bengie Molina, pitcher Cliff Lee and infielders Jorge Cantu and Cristian Guzman in trades. The Rangers also received approximately $7 million in cash from the other clubs in the four deals to help pay the salaries. The remaining $3 million came from funds the Rangers had held back for the Trade Deadline and from the additional revenue created by increased attendance.

The benefits may increase as the season heads down the stretch. The Rangers, who are in first place in the American League West, are averaging 28,505 fans per game, but they averaged 38,005 on the previous homestand. The Yankees and the Red Sox will be at the Ballpark on the next homestand.

While the Rangers are unlikely to acquire any more big-ticket players who will add payroll, they are still looking at other critical expenditures. Most notably they still have draft picks from the June First-Year Player Draft to sign before the Aug. 16 deadline.

"It all comes from the same place to some degree," Daniels said. "We pooled our remaining player budget into one. It's all related."