The Texas Rangers’ first half success on the field has been just as impressive on the local television front.
While the Rangers secured their best record ever at the All-Star break to lead the A.L. West, they also finished the first half of the season with the largest year-to-year growth in local television ratings to lead all MLB teams, according to Nielsen Media Research.
Rangers games on FOX Sports Southwest in the first half of the season averaged a 6.2 household rating in Dallas-Fort Worth, an 83 percent increase over last year through the same number of games.
The 6.2 season average is fifth best among MLB teams at the break behind the Detroit Tigers (8.6), Cincinnati Reds (8.4), St. Louis Cardinals (8.3) and Boston Red Sox (7.4).
During the first half, the Rangers logged eight of their all-time Top 10 ratings on FOX Sports Southwest, led by a record 10.7 on April 9 for Yu Darvish’s major league debut against the Seattle Mariners and followed by a 10.0 on April 24 and a 9.7 on April 25 vs. the New York Yankees.
The Rangers also have been the No. 1-rated program of the day in Dallas-Fort Worth 17 times this season, including 10 of their last 14 games on FOX Sports Southwest.
An average of 159,400 homes in Dallas-Fort Worth have tuned in to watch Rangers games on FOX Sports Southwest this season.
Heading into the second half of the season, the team is on pace to top its best season average rating ever on FOX Sports Southwest of 3.9 set in 2011.